Imagine you’re the dude that Ducati brings in to crisis manage the fact that Ducati is getting a bad rap as the bike for gay poser riders and then Justin Bieber and Usher appear as the highest profiles celebrity riders of your brand. You are fucked in the biggest way.
The twin douchebags have taken up riding motorcycles as the thrill from being undersized versatile top/bottom pop stars just isn’t enough. While you might look at this picture and find nothing to root for, we’re pulling hard for a high speed collision.
I just can’t imagine any sport that Bieber would letter in…
…any ideas?
Go full-on gay….it is already too late…