ESPN is digging hard to extend their brand. They tried video games and movies. Didn’t work so much. So they started copying SI a few years ago by putting out an issue dedicated to hot bodies. Only, they kind of fucked that up too by making half the issue about naked male athletes. Do I want to see Colin Kaepernick without his clothes on? I can’t possibly be a big enough Niners fan to want to see that. Still, they are trying. And they’ve got a bunch of female athletes I’ve mostly never heard of, except for Kerri Walsh, the tall blonde beach volleyball goddess, sort of without their clothes on. So, there’s that. Also, there’s SportsCenter.
Photo Credit: ESPN Body Issue